College Copout is a vintage clothing reseller, selling the finest in US college, NFL and NBA apparel on Depop. The owner of the brand was after a vintage football feel including the brands own mascot to be used in social media content and to bring the brand to life.
Working from a sketch, we vectorised, cleaned up and finalised the logo mark and created an accompanying type mark. The colour palette inspiration was taken from the Florida Gators and designed to be bold, outgoing and stand out from the crowd on Depop.
We created social elements including custom gifs, branding for each drop and photography and videography elements for some of the drops as required.
The brand is seen as one of the stands out brands in this market.
Here's a selection of the content created for this brand.
